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Case Study: Evaluation of Alternatives Evaluation Criteria: 2) What does adopting better practices and listening to the needs of their employees do to the market

Case Study: Evaluation of Alternatives

Evaluation Criteria:

2) What does adopting better practices and listening to the needs of their employees do to the market share of Nike?

a) what does it do to profit feasibility?

b) what does it do to firm image?

c) what does it do to sales growth?

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