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Case study: General Motors investment in Lyft 1. What was going on in these industries at the time and why did they consider getting together,
Case study: General Motors investment in Lyft 1. What was going on in these industries at the time and why did they consider getting together, be specific as to why? 2. Provide and discuss TWO examples and reasons as to why they even considered this type of deal at the time. Were there other options? 3. Taking one of the sample factors mentioned in the case study, which one do you believe is the most likely to prevent the realization of the partnership's vision of achieving a car hailing network? Briefly discuss. 4. List a recommendation that you think would been belter for both of these companies at the time and why? Be specific. 5. Where are these two companies today in their respective markets. How is this partnership going and why? Provide your opinion as to whether they should continue or make another recommendation for them going forward
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