Case study of how Starbucks uses data mining for marketing business (https://www.programmersought.com/article/86673494693/). Review objectivesandresulting actionsof the Starbucks's efforts and answer these questions: (using material from this textbook https://www.researchgate.net/publication/256438799_Data_Science_for_Business chapter 1,2,11,3,14)

Howwasmodeling usedas part of a marketing or research effort tobest serveconsumer or corporateneeds?

How did theapproach innovate or differfrom past modeling efforts for that brand?

What wasdone wellor could havebeen improvedon with this approach?

Whichdata mining tasksthe company used for?