Case Study: The Urban Wellness Seeker Persona Background: You are an aspiring entrepreneur entering the wellness market with a focus on Urban Wellness Seekers. This group comprises young urban professionals aged 25-35 who prioritize personal well-being amidst their busy lifestyles. Task: Persona Development: Develop a detailed persona (Empathy Map) for the Urban Wellness Seeker. Focus on an individual within this demographic, considering factors such as demographics, lifestyle, pain points, and aspirations. Persona Details: Name: Age: Occupation: Lifestyle: Pain Points: Persona Description: 

Provide a written description of the developed persona. This should include a narrative that highlights key aspects, struggles, and motivations of the Urban Wellness Seeker