Case: Tanner Pharmaceuticals and the Price of a New Drug

Imagine Jack Stevens has hired you to advise him about what position he could take at the Directors meeting. You need to complete two tasks for him.

TASK 1: Identify the different key stakeholders impacted by the pricing of Zorstat and their primary interests (i.e., their likely desired perspective on the pricing) (5 Marks)

Indicate your answer in a tabular form with three columns as follows:

Sr. No

Stakeholder

Primary interest (from stakeholders perspective)

Add one row for each stakeholder type. You may add a maximum of 8 rows to the above table (i.e. identify maximum 8 stakeholders). Max Word Limit: 120 words