casual dining restaurant chain. Broad product and service offerings help the company to serve diverse needs and preferences of customers enhancing top line performance. Recent product launches help the company to cater to the changing consumer demands and serve diverse markets more efficiently. Apple Be just launched the "Sizzling Big and Bold Grill Combos" a month ago. The Marketin VPs would like to conduct an online survey to see what customers who ordered item before think about this it. 1. Define the target population and sampling frame (15 points). 2. Develop a recruiting message for the survey (15 points). alan a Summated Rating scale (a.k.a. Likert scale) to explore custom Crill Combos". (10 points)