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Cc. How can your knowledge of Utilitarianand Hedonic Consumption assist you as a Destination Marketing Specialist, or the Sales & Marketing Director of a large
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How can your knowledge of Utilitarianand Hedonic Consumption assist you as a Destination Marketing Specialist, or the Sales & Marketing Director of a large hotel chain?
How can this knowledge help you to craft a marketing, and promotional campaign to maximize sales opportunities from different market segments, based on the TourismTheories& Consumer Behaviour you are now aware of?
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