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CCC, Principles of Marketing - BA-223, Marketing Plan Outline Your overall objective is to increase specific product/service revenue and profit for an existing company or
CCC, Principles of Marketing - BA-223, Marketing Plan Outline Your overall objective is to increase specific product/service revenue and profit for an existing company or a division of a large company...
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Principles of Marketing
Authors: Philip Kotler, Gary Armstrong
14th Edition
132167123, 132997266, 9780132997263, 978-0132167123
