Chair costs $250 to produce and the manufacturer needs a profit of 15% (mark-up) to break even. What does the manufacturer charge the next buyer in the chain (i.e., the wholesaler)? The wholesaler adds 10% to its cost before selling to the retailer. The retailer then marks up the chair by 55% before selling to its customers. So what is the retail price to the customer? Let's say that the retailer gives a 15% discount to the customer. What does the customer end up paying (minus taxes, etc.)? How much profit does the retailer make after giving the customer a 15% discount