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change this around To get ahead, a company needs the basics like money and a solid customer base, but it's the special stuff like cool

change this around
To get ahead, a company needs the basics like money and a solid customer base, but it's the special stufflike cool products or amazing servicethat really sets it apart from the pack. Finding and building these special qualities through things like investing in new ideas, keeping awesome employees, and teaming up smart, helps the company shine. And to keep on shining, it's all about staying flexible and coming up with new things, so the company stays the leader in a changing world.

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