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Chapter 1 4 Assignment: Exploring Social Media and e - Business 3 of 2 5 Total points: 1 2 5 Attempts left: 3 In her
Chapter Assignment: Exploring Social Media and eBusiness
of
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In her last class lecture, Susana's marketing professor emphasized the importance of using social media to successfully promote a business and its products, and Susana would like to learn more about the impact of social media on business. All but which of the following are correct regarding social media and business?
If businesses are not using social media to see what customers are saying about their products or services, they are missing an opportunity to increase sales and profits.
Currently, many large companies are using social media to promote their products, but most small businesses have yet to realize andor utilize social media for that purpose.
The fact that so many people are actively sharing personal information online was a driving force for many companies to develop a social media presence.
With social media, customers provide feedback.
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