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Chapter 2 highlights the importance of engaging in a strategic marketing approach. However, the current pandemic has shown the importance of companies being adaptable. Identify

Chapter 2 highlights the importance of engaging in a strategic marketing approach. However, the current pandemic has shown the importance of companies being adaptable. Identify a company you believe has responded well since the pandemic began. Provide specific examples to support your opinion. What is the mission statement for the company you selected?

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