Chapter 2: Strategic Use of Information Resources

Chapter Overview A long-standing management topic for information systems courses is the use of information and information systems for strategic advantage. The triangle model of chapter 1 sets up this discussion by making the link between IT and business strategy. This chapter explores some of these concepts, building on the classic Porter models. Discussion Opener: What do you think about the Zara case? Did they use Porter's model or something else? General Discussions: Why are we concerned with the alignment of business, organizational, and information strategies? How can that knowledge be helpful to you in your career?