CHAPTER 6 CORPORATE-LEVEL STRATEGY

CHAPTER 7 ACQUISITION AND RESTRUCTURING STRATEGIES

MITSloan Management

CEMEX: Globalization the CEMEX way

Donald R. Lessard and Cate Reavis

1. As we read in Chapters 6 &7, mergers & acquisitions are a major form of corporate diversification strategy. Using the lecture slides on Chapter 7, identify and discuss the top three reasons why most (50-60%) of acquisitions fail to create shareholder value.

2. What are the five major components of CEMEX Way and why has this approach been so successful in post-acquisition integration?

3. In your opinion, what can other companies learn from the CEMEX Way as a benchmark for acquisition management?