|| Chapter 8 Case: Uber - Riding the Gig Economy 1. Apply the five steps of the Planning Process to Uber's development of it's app-driven online cab service. 2. Outline the Strategic, Tactical and Functional plans Uber has concerning its new self-driving car program. Show at least one plus and one minus within each of the plans. 3. Plans rarely absolutely go to plan! It is impossible as variables in the environment keep changing and impact the company in different ways. What planning tools might Uber use to deal with some of the unexpected issues Uber has faced with its online cab business model. 4. How might Uber use Management by Objectives to work with municipalities and provinces to create the infrastructure and legislation needed to achieve its self-driving car goals? Oceanside Developments owns a piece of land it had purchased in 2019 for $400,000. When they started to develop the land in 2020, they discovered that there were environmental problems with the land. It is now estimated to be worth only $150,000. Which of the following is the correct way to account for this? O No accounting is necessary because the land is recorded at its historical cost, not its market value. The land account should be written down to $150,000 and a loss recognized. The land should be written off completely because now the company cannot use it for the purpose they intended to. The land should be depreciated at a new rate to reflect the decline in its value