CHAPTER REVIEW 1. .09sz .\"4 How did YouTube effectively level the playing eld for small and large businesses when it came to online video advertising? What do analytics make it possible for online advertisers to do? Which online video channel, YouTube or Vimeo, attracts lmmakers. musicians, and bands? List three reasons why businesses want to create their own podcasts. List four disadvantages of using a podcast as a marketing tool. If a business doesn't want to create its own podcast, how can it use podcasts for marketing purposes? List three examples. What is one difference between Spotify and Soundcloud? You have created two websites during this course. What differences did you notice between the two website development processes? What goals would you like your websites to achieve and what do you plan to add to them in the future to make those goals a reality