Question
Chipotle is currently trying to retrofit its existing restaurants with drive through windows and calling these additions Chipotlanes. For buildings that cannot accommodate a drive
Chipotle is currently trying to retrofit its existing restaurants with drive through windows and calling these additions Chipotlanes. For buildings that cannot accommodate a drive thru, they are building an island in the parking lot that will hold the prepaid food order behind small individual doors that you can open when you enter your security code. What would be the impact of this development on the revenues of the company? Would the addition of "Chipotlanes" increase or decrease costs/benefits for Chipotle and why?
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