Choose a brand of your liking. Imagine that you were just hired as a TikTok influencer for that brand. The brand's social media goals are to:

• Increase brand awareness
• Increase engagements

Your goal as an influencer is to help meet one or both of the above objectives. Select a TikTok social media content strategy idea from Chapter 11 or come up with your own social media content strategy idea.

Post your ideas for meeting these objectives here and why you think they would work.