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Choose a company and create a persona for one of its target markets. What does their day in the life look like? Where would we,

Choose a company and create a persona for one of its target markets. What does their "day in the life" look like? Where would we, as marketers, find opportunities to engage with them on social media?


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Company XYZ Fitness Wear Persona Active Annie Background Active Annie is a 32yearold professional who is passionate about leading a healthy and active lifestyle She works as a marketing manager in a c... blur-text-image

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