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Choose a company that is going through some tough times or is struggling with some key strategic issues. You should imagine yourselves as part of

Choose a company that is going through some tough times or is struggling with some key strategic issues. You should imagine yourselves as part of the company's top management team or as a team of consultants. You will:


- conduct an in-depth study of the firm, 


- apply the concepts, analytical tools, and frameworks of this course to:


Analyze its external and internal environments, identify the firm's strategic options, and come up with a set of recommendations to maximize the firm's long-term performance. Looking for a summary of these items with a possible literature review

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Lets consider the company Kodak for this study a pioneer in photo technology that has experienced hardships due to digital technology advancements Indepth Study The fortunes of Kodak the multinational ... blur-text-image

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