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Choose a company that you are familiar with. Perhaps you work for this company or have done so in the past. Or perhaps you purchase

Choose a company that you are familiar with. Perhaps you work for this company or have done so in the past. Or perhaps you purchase or have purchased their products/brands.
Describe the alignment of the following elements of this company: (a) vision, (b) culture and (c) image. Do you see any gaps in alignment? What has been the main driver for success or failure for this company? And in your observation, identify one way that this this company manages its stakeholders that has impacted its performance.

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