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Choose a company that you believe is innovative, remember it's not about technology (necessarily), a tech company can be innovative but also may not be.

Choose a company that you believe is innovative, remember it's not about technology (necessarily), a tech company can be innovative but also may not be. Go to their website and find how they describe innovative processes in their organization. You may also want to research news articles about the company and the innovation (innovative process).

  • A short introduction about the company for project. Include the name, where they are located (HQ), kind of products (a few not the whole list, if they sell many different products in different industries then list the industries where they operate) and their mission statement or vision (keep this short).
  • Define the type (Chapter 3) of innovation and describe the innovative process for the organization. (About 1 or 2 paragraphs)
  • Which innovation process (also Chapter 3) did the organization (you chose) use? (About 1 paragraph)
  • How does this process give them an advantage over competitors (about 1 paragraph).

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