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Choose a current or past employer. (1) Tell us the name of the company you are discussing. (2) What is their business unit level strategy?

Choose a current or past employer.

(1) Tell us the name of the company you are discussing.

(2) What is their business unit level strategy?

(3) What is theirStrategic positioning - How do they seek toachieve sustainable competitive advantage by preserving what is distinctive about a company?

(4) Provide one example for each category of a SWOT analysis for your company.

(5) Into which quadrant would your company be within the BCG matrix? Why did you place them there?

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