Choose any company's social media platforms (Facebook, Twitter, Instagram, etc.) and analyze their socia media marketing strategies with a focus on targeting specific buyer personas and stages in the online buyer journey. In your analysis, provide answers to the following questions:

What is the company's target audience on social media?

What is the company's social media marketing goal? (e.g., to increase engagement, generate leads, or increase website traffic)

How does the company use social media to target specific buyer personas and stages in the online buyer journey?

What is the company's social media marketing strategy? (e.g., content types, social media platforms used)

How frequently does the company post on social media?

How does the company measure the effectiveness of its social media marketing?