Question
Cik Maimun has been a sales representative for a large computer firm for seven years. She took the job following her graduation from a large
Cik Maimun has been a sales representative for a large computer firm for seven years. She took the job following her graduation from a large university, where she majored in computer science. Recently, Maimun has been thinking about leaving the company and starting her own business. Her knowledge of the computer field would put her in an ideal position to be a computer consultant. Maimun understands computer hardware andsoftware, is knowledgeable about the strong andweak points of all the latest market offerings, and has a solid understanding of how, to implement a computer system throughout an organization. Maimun believes that many medium-sized firms around the country would like to introduce computer technology but do not know to do so. The large manufacturers, such as the one for which she works, are more interested in selling hardware than in helping their clients develop a fully integrated, company-wide computer system. Small consulting firms have to be brought in to do this. Maimun feels that, as a consultant, she not only would be able to evaluate a computer's effectiveness, she also would know how to set up the machines to provide maximum benefit to the company. Maimun estimates that, if she were to leave the computer firm tomorrow, she could line up ten clients immediately. This would provide her with sufficient income for six months. She is sure thatduring this periodshe would have little difficulty getting more clients. Six of these ten firms are located in big cities, two of them are in the urban limits. Maimun estimates that it would take about two weeks to install a system and have it working, and it will probably take another two days to correct any problems that occur later. These problems would be handled during her next visit , usually 10 to 14 days after the initial installation and setup. The idea of starting her own venture appeals to Maimun. However, she is not sure she wants to leave der job andassume all of the responsibilities associated with running her own operations. Before going any further, she has decided to evaluate her own abilities and desires to determine whether this is the right career move for her. 1. Identify three major characteristics that Maimun should have if she hopes to succeed in the new venture.Defend choices.
2. How can the Typology of the Entrepreneurial Styles help Maimun decide if she is sufficiently entrepreneurial to succeedthis new venture? Which quadrant would she have to be in to succeed?
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