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Clarify the economic definition of demand. Reviews demand determinants and applies them appropriately to Disney Company products. Examine the elasticity of demand for Disney Company's

Clarify the economic definition of demand.
Reviews demand determinants and applies them appropriately to Disney Company products.
Examine the elasticity of demand for Disney Company's products.
Forecasting future demand for Disney Company products.
Complete the Disney Company's BMC section; Customer Relations and Key Activities

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