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Clarins & Me , the French luxury brand featured in Hootsuite's survey successfully bridged the ROI gap to a new customer experience. Concern for maintaining
Clarins & Me the French luxury brand featured in Hootsuite's survey successfully bridged the ROI gap to a new customer experience. Concern for maintaining a high level of customer engagement led them to increase the video presence of their beauty coach Rebecca Jones. Rebecca's French accent was found to be very soothing to her audience.
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Ethics Theory and Contemporary Issues
Authors: Barbara MacKinnon, Andrew Fiala
8th edition
9781305162846, 1285196759, 1305162846, 978-1285196756
