Question
Classique Apparel is a new entrant into the apparel market and offers a complete range ofmen's clothing and accessories. The company is in the process
Classique Apparel is a new entrant into the apparel market and offers a complete range ofmen's clothing and accessories. The company is in the process of determining whether it should sell its products only throughbrick-and-mortar stores, opt for anonline-only retailingapproach, or use a multichannel strategy.
A Classique customer wants to gather information before purchasing an overcoat and is choosing whether to conduct research online or ask questions at abrick-and-mortar store. Which of the following customer questions would most likely be answered more accurately through researching online as opposed to asking anin-store representative?
A.
What are the available sizes for theovercoat?
B.
What is the price of theovercoat?
C.
Is the overcoat more or less durable than thecompetitor's product?
D.
Does Classique accept debit cards as well as creditcards?
E.
Is the overcoat available inblack?
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