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(Click the icon to view the data.) Pure Paper Delivery's five activities and their cost drivers are as follows: (Click the icon to view the
(Click the icon to view the data.) Pure Paper Delivery's five activities and their cost drivers are as follows: (Click the icon to view the activities and cost drivers.) Read the requirements. Requirement 1. Compute the customer-level operating income of each of the five retail customers now being examined (1,2,3,4, and 5). Comment on the results. Data table 1. Compute the customer-level operating income of each of the five retail customers now being examined (1, 2, 3, 4, and 5). Comment on the results. 2. What insights do managers gain by reporting both the list selling price and the actual selling price for each customer? 3. What factors should managers consider in deciding whether to drop one or more of the five customers
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