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CLV Pricing: Assuming monthly usage of 200 minutes, 45% cost to serve, and acquisition cost of $120 calcuate p Further assume i=5% annually and churn

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CLV Pricing: Assuming monthly usage of 200 minutes, 45% cost to serve, and acquisition cost of $120 calcuate p Further assume i=5% annually and churn rates of 2%, 4% and 5% monthly CLV Price-2% BEP-2% Price-4% BEP-4% Price-5% BEP-5% 150 200 250 300 350 400 450 500 550 600 650

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