Question
CM = 26% (Contribution Margin) AOR = 1.8 (Average Order Rate) RPO = $57.30 (Revenue per Order) Estimate the segment sizes and the retention rate
CM = 26% (Contribution Margin) AOR = 1.8 (Average Order Rate) RPO = $57.30 (Revenue per Order)
Estimate the segment sizes and the retention rate of each segment for a 3-segment model using excel
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Retail Management A Strategic Approach
Authors: Barry Berman, Joel Evans, Patrali Chatterjee
13th Edition
0133796841, 9780133796841
