CNN did a special report on a class action lawsuit filed by a number of small independent
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Question:
CNN did a special report on a class action lawsuit filed by a number of small independent business that alleged that Walmart engaged in illegal activities intending to drive them out of business. What promotion element would Walmart most likely use to improve its corporate image, which has been tarnished by these accusations?
Group of answer choices
Sales promotion
Personal selling
Public relations
Direct marketing
Stealth marketing
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