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Coca-Cola has launched new products recently, including Starlight Zero and Dreamworld. Analyze how Coca-Cola has used social media to launch its new products, using

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Coca-Cola has launched new products recently, including Starlight Zero and Dreamworld. Analyze how Coca-Cola has used social media to launch its new products, using the following questions and activities as a guide: 1. How has the company used social media to make customers aware of the new product? 2. Explain what you like or dislike about how the company is using social media to promote the product. 3. If you worked in marketing at the company, what two specific suggestions would you have about how the company could use social media more effectively?

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