Comercializadora ARRE, a company dedicated to the sale of all kinds of screws for all types of materials, has a product database with several lines; more than 5,000 kinds of screws are part of its product database. Therefore, it has decided to have its salesmen specialize in its products, visit new customers and, thus, expand its participation. Based on the above information, do the following: Mention what would be the organizational structure of the sales force. Explain the advantages and disadvantages of the suggested organizational structure. Develop an objective for which the company should take into account the SMART criteria.