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Coming from the talk Why Most Global Communication Fails | Masafumi Otsuka | TEDxRoppongi, and the definition of culture and communication, answer the following questions:

Coming from the talk "Why Most Global Communication Fails | Masafumi Otsuka | TEDxRoppongi", and the definition of culture and communication, answer the following questions:

  1. Why is studying Global Communication important in the field of Marketing and Advertising?
  2. Describe what you think like the big idea of the talk. Why do you think so?
  3. Discuss whether you agree or disagree with what you think is the fundamental argument of the talk.

https://www.youtube.com/watch?v=vBE2sG9J1A4

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