Comment: "I discovered a deceptive advertisement for Intuit's TurboTax service. Intuit advertised that people could use TurboTax to file their taxes for free, using phrases like "Free. Free. Free." However, only about one third of taxpayers were eligible for the free service, confusing many consumers. The Federal Trade Commission (FTC) determined that Intuit's advertisements were deceptive, stating that the "free" claim was false for approximately 100 million US taxpayers. It employs bait-and-switch tactics by prominently advertising free tax filing, but most taxpayers do not qualify for the free service due to undisclosed limitations