Question
Companies with worldwide operations must have a suitable business strategy.We have characterized a market strategy (and the nonmarket strategy integrated with it), as multidomestic, international,
Companies with worldwide operations must have a suitable business strategy.We have characterized a market strategy (and the nonmarket strategy integrated with it), as multidomestic, international, and global.Compare and contrast among the three types.
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Legal Environment
Authors: Jeffrey F Beatty, Susan S Samuelson
3rd Edition
0324537115, 9780324537116
