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Company : Air NewZealnd research the companys customer groups and identify at least two customer groups of the company. Prepare a customer profitability analysis for
Company : Air NewZealnd
research the companys customer groups and identify at least two customer groups of the company. Prepare a customer profitability analysis for your identified customer group and suggest the appropriate company strategies to manage different customer groups. You can use hypothetical but logical data/information if actual information is unavailable.
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