Company : BYD (Build Your Own Dream)

Perform a Porter's Five Forces analysis on the BYD organization's industry and the focal company in particular.The industry is the global industry.First, use the course materials to identify the five forces and what components make up each force.Then, perform an analysis of each force that clearly discusses the 'why and how' and concludes with the effect of the given force on the fortunes of the industry (industry profitability) and/or industry dynamics; that is whether the effect of the force on the industry is weak/modest/average/moderate or strong/severe and also on the focal company.You may not use a Porter's Five Forces analysis that is already completed and available on the Internet.A zero will result if used as the analysis has to be the result of your research and your own development.