Company is Nike

Based on what you know about Nike's financial health and performance, you will then forecast future performance of the company for each of thenext three years. .

-How do the organizations financial and strategic priorities affect accounting procedures and business decisions? How might that affect business success? For example, is management growth-oriented or efficiency-oriented? What isNike'sapproach torisk and short- versus long-term planning horizons?

- How might the organization better capitalize on non-financial factors such as market share, reputation, human resources, physical facilities, or patents? Support your response with relevant research and analysis.

-What are the most significant internal risks to the companys financial performance? Give evidence to support your response. For example, is the company vulnerable to technological changes or cyber-attacks? Loss of high-talent personnel? Production disruptions?

-Project the organizations likely consolidated financial performance for each of thenext three years.Support your analysis with anappendix spreadsheetshowing actual results for the most recent year, along with your projections and assumptions. Remember, your supervisor is interested in fresh perspectives, so you should not just replicate existing financial statements,but should add other relevant calculations or disaggregations to help inform decisions.

-Modify your projections for the coming year to show a best- and worst-case scenario, based on the potential success factors and risks you identified. As with your initial projections, support your analysis with an appendix spreadsheet, specifying your assumptions and including relevant calculations and disaggregations beyond those in existing financial reports.

-Discuss how your assumptions, forecasting methodology, and information gaps affect your projections. Why are your projections appropriate?For example, are they consistent with the organizations mission and priorities? Aggressive but achievable? How would changing your assumptions change your projections?

-4 Pages(excluding title page, spreadsheets and graphs, and references list)

-APA Format and Citations

12-point Times New Roman font

4References

Proper English and grammar