company mergers, acquisitions, branch spinoffs, or new sales office locations present potential inflection points for a business, and launching onto the international stage is no different. Change management scenarios have an intrinsic momentum to them, and international expansion strategies give structure to that momentum. Capitalizing on change momentum, company branches, spinoffs, or newly acquired subsidiaries expand the parent company's reach. They simultaneously accomplish many expansion goals such as diversifying market share, extending product lifecycles, and embracing global talent acquisition. Please review the literature and share an example of an international expansion specifically related to change momentum. How has it worked? What might have done differently to improve their competitive advantage and why do you think so? Please lead this discussion through the remainder of the week.