Company name: Coca-Cola

Product name: Cold Beverages

Target Market: India

1. Write a research plan explaining how you intend to achieve your research objectives. You will identify your chosen research methodology and the kinds of data sources you must gather to conduct this analysis.

2. plan must include the following elements:

1. Executive Summary- In this section, declare the objectives of the project and provide a general overview of the research plan.

2. Research Design and Methodology- Describe the methodology will use to conduct research and explain the kinds of information you will use for your analysis. Provide justification for your choices.

3. Research Bibliography- Identify the sources you will consult to achieve your research objectives. Your sources must suit your chosen methodology and research design.