COMPANY- NIKE

1. Search your company's 10-K for segment disclosures. See instructions below on how to access SEC filings. List the segments for which the company reports results of operations. What characteristics does the firm use to differentiate segments? Does this reporting suggest that your company is largely centralized, or largely decentralized? (up to 300 words)

2. Access D&B Hoovers via the UIC libraries. See instructions below. Use the information available to help you sort out whether you believe the company is more likely to use cost-plus or market-based pricing. Cite three facts from D&B Hoovers to support your conclusion (up to 400 words).

You might find the following areas particularly informative, though not all firms will have all areas populated: Company Description SWOT analysis ("Strengths, weaknesses, opportunities, threats") Closest Industry Peers Financial Health and Ratio Comparisons (particularly longer-window trends)