Question
Company : NIKE Identify and profile the major strategic groups (You may use size, market share, and other critical and relevant variables to identify viable
Company : NIKE
Identify and profile the major strategic groups (You may use size, market share, and other critical and relevant variables to identify viable strategic groups in the industry).
Discuss if some strategic group is better positioned to take advantage of the key industry trends and driving forces than others may be.
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Operations Management
Authors: Jay Heizer, Barry Render
11th edition
9780132921145, 132921146, 978-0133408010
