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COMPANY: PEPSI CO SWOT Matrix, CG Matrix, and Strategic direction choice and rationalization: choose one (or two) of the strategic directions that you feel will

COMPANY: PEPSI CO

SWOT Matrix,

CG Matrix, and

Strategic direction choice and rationalization: choose one (or two) of the strategic directions that you feel will be best for your organization to pursue in the coming 3 years, and develop a rationalization for this choice. Ensure that the choice is driven by the matrices developed above.

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