Company Profile A sizable digital modern corporation called Olympia corporation wishes to examine a number of potential innovative projects. Each project is to be ranked according to its likelihood, measured by the ability to adhere to a number of corporate objectives. Olympia is a British company based in London looking to also extend its investment in two major African countries. Some of its already existing products include: TV set, mobile phones, video games, and digital audio speakers. The company has been enjoying a steady growth in the sales of these products and last year it generated a revenue of 60 million with a 12% profit margin. The overriding objective of the company is to be a global leader in the production of modern digital innovative technologies from the perspectives of innovation, creativity, connectivity and profitability. There are five proposed digital innovative projects which is to be judged against the strategic corporate objectives of the company and the corporation will commission only 1 (one) of these projects. The corporation has three "must have" strategic objectives as listed below. These objectives are determined by the company executives and in line with shareholder expectations of ethical, responsible and profitable business outcomes and comply with the organization's strategic aims. 1. The selected project should not have an adverse effect on a current or planned operation within the larger community. 2. The selected project must need to meet legal, safety and environmental standard. 3. The selection projects must have the ability to remain compactable with existing product from the perspectives of functionality and connectivity. The third objective is in reference to the corporation's strategic plan to expand into African nations hence the need to maintain a neutral political position. "Want" strategic objectives are assigned relative importance by top management. Mapping of all projects will adhere to the already established weighting for their relative importance. Want objective are not critical to the company's mission and are as follow: 1. Generate additional revenue such through enhanced functionality and connectivity with existing products. 2. Raise public consciousness about environmental issues. 3. General ROI in excess of 21 percent and a one-year time to market. 4. Advance the state of the art in digital innovation. 5. Provide the basis for the developments of a new digital products. 6. The project product will have the potential to be nominated for and win a digital innovative product of the year in the next global technology award. 7. Attract and create a strong media attention. Project Proposals Project proposal 1: App for Social Connection The social connection App with a potential RIO of 16% and a 4-month time to market prospect with .23k budget. The app will include features that will prompt social inclusivity and engagement. It will also include features that propel citizens of the selected African countries in social engagements of the rest of the World. Project Proposal 2: Energy Saving Automated Light Bulb A high energy consuming automated light bulb with control ability via mobile phones. The automatic bulb will be designed and produced to be compact, much brighter, have better color representation, and feature control apps. The project is expected to deliver a ROI of 25% and will have a 3 (three) year time to market with 170k budget. Project Proposal 3: Olympia Automatic Alarm Door. A automatic alarm door that contains a high-definition but energy consuming camera, a motion sensor, and a microphone and speaker for two-way audio communication. It integrates with an associated mobile app, which allows users to view real-time video from the camera, receive notifications when the door is knocked, and communicate with visitors at the door via the integrated speaker and microphone. It is also capable of operating as a surveillance camera, and can automatically trigger alarm when intruder is suspected, or when its motion sensors are activated. The project is expected to deliver a ROI of 26% and will have a 7- month time to market with 58k budget. Project Proposal 4: Driverless Car A green manufactured and operated autonomous energy efficient electric car with smart radar sensors to perceive their surroundings. The car will be enabled with active safety systems including systems to provide electronic blind-spot assistance, crash avoidance, emergency braking, parking assistance, adaptive cruise control, lane-keep assistance, lane-departure warning. The car will also be equipped with smart connectivity features that will allow connections with other products such as mobile phones, LED Road Flares and other voice enables products. On demand, customer can ask for additional product such as smart watch, phone and tablet which can all be connect to the car. The project is expected to deliver a ROI of 32% and will have one-year time to market with 3.2m budget. Project Proposal 5: Olympia Home AI. A virtual assistant AI technology Called Olympia which will be support by the Olympia Echo smart speakers. It is capable of voice interaction, music playback, setting alarms, streaming podcasts and audiobooks, and providing weather, traffic, sports, and other real-time information, such as news. Olympia can also control several smart devices using itself as a home automation system. The project is expected to deliver a ROI of 7.5% and will have a 10-month time to market with 175k budget.