Company: Rivian Automotive Background: Rivian Automotive is an American electric vehicle company that was founded in 2009. The company plans to launch an all-electric pickup truck and an SUV in the near future, with the goal of disrupting the automotive industry with innovative technology and sustainability features. Tesla, Inc. is an American electric vehicle and clean energy company founded in 2003. Despite facing numerous challenges in its early years, the company has become one of the most valuable car makers in the world, disrupting the automotive industry with its innovative electric cars and cutting-edge technology. Research Question: What can Rivian Automotive learn from Tesla's success in disrupting the automotive industry when launching their new electric vehicle? Develop an appropriate research design to answer the research question. Design your research to include at least one primary data source and one secondary data source. Your design should include both quantitative and qualitative research.