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Company ZZZ sells two products B and A with contribution margin ratios of 40 and 30 per cent and selling prices of sh.5 and sh.2.50
Company ZZZ sells two products B and A with contribution margin ratios of 40 and 30 per cent and selling prices of sh.5 and sh.2.50 a unit. Fixed costs amount to sh.72,000 a month. Monthly sales average 30,000 units of product B and 40,000 units of product A.
Required:
- Assuming that three units of product B are sold for every four units of product A, calculate the sales volume necessary to breakeven, in shillings and in units. (5 marks)
- Calculate the margin of safety in sales shillings (3 marks)
If the company spends an additional sh.9,700 on advertising, sales of product B can be increased to 40,000 units a month. Sales of product A will fall to 32,000 units a month if this is done. Should this proposal be accepted? (6 marks)
- Recalculate the breakeven point in shillings based on the figures in (iii) (3 marks)
- State the condition that would have to hold true for the company to earn a zero profit at the breakeven volume you calculated in (iv) (3 marks)
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