Company's maksa High Los High ?? ayu Industry growth rate Strategic Planning Models a. Explain the concept of the BCG matrix and apply it to your simulation company (Discuss its purpose in general and then relate to the simulation). Make sure to cover all 4 quadrants! (12 points) Lo Cash Doge b. According to the Product Market Growth Matrix, "diversification is an approach where new products are introduced to new markets. Please apply this concept to your simulation company by explaining when and how you diversified. Also, discuss the advantages and disadvantages of diversification. (6 points) Pratite Conserva Mavel Vars Movement of the art 2. Innovation Strategy Please explain the concept of "Crossing the Chasm." Thereby explain the "chasm" (what is it?) and how it can be crossed. Regarding the latter, you can use an example, e.g. Tesla (as used in class). (6 points) No way Try A 3. Strategy Modification Please list and explain two reasons why it might be necessary to change a strategy. What is a good approach for strategy modification (according to the slides)? (6 points)