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Compare the generic competitive strategies pursued by Unilever, Procter & Gamble and Bliss Chemical (Pty) Ltd . In you answer comment on: Which generic competitive

Compare the generic competitive strategies pursued by Unilever, Procter & Gamble and Bliss Chemical (Pty) Ltd. In you answer comment on: Which generic competitive strategy best characterises each company's strategic approach to competing successfully? Why?

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